Seven Ways to Organize Your Home Office to Create More Space

Keeping an organized and tidy workspace is essential. Studies have shown that concentration is negatively affected in an untidy work environment. So it’s just as important for home workers to keep their workspace clean as it is in a conventional office. As the specialists in both home and office cleaning, at Helpling, we’re uniquely qualified to offer tips on how to keep your home office clean and organized. We’ve put together some of our top tips on how home workers can keep a neat and tidy workspace.

1. Go digital

If you’re working from a home office, space is likely at a premium. Maximise what room you have by digitizing as much of your paperwork as you can. Use laptops or iPads for meetings to shorten your paper trail and reduce printing costs. It is also much better for the environment.

Read more

Time Management Tips For Small Business

As an entrepreneur running my own business, time management can become an issue if not managed properly.

Time is unlike anything else in the business world. Lose some, or worst still, waste it and you will never get it back. Making the most of your time is perhaps one of the most crucial aspects of running a small business successfully.

But how should you manage your time in the small business environment? I’ve compiled a list of simple techniques that you as the small business owner can use to ensure time management doesn’t become an issue for you.

Prioritize tasks

Often as an entrepreneur, the tasks that you need to complete will fall into your lap. This is especially true when you are starting out and may not have the capital outlay to employ extra staff.

A great idea is to prioritize your tasks on a daily basis. Rank them in order of importance for the day and begin to work on them in that order. Bear in mind that everybody is different. You might not be the most productive person in the morning, perhaps working at your best after lunch. Leave the most important task for then, unless there is a pressing morning deadline.

As someone who works at my best in the morning, I prefer to get all the important things done when I am at my freshest, leaving smaller, less important tasks for later in the day.

Read more

Is Online Marketing a Better Match for a Small Business than Offline Marketing?

The question of whether online marketing trumps offline strategies is often treated as a hypothetical one – most marketers have tossed offline by the wayside and placed 100% of their focus on newer (and more successful) online methods.

But is online marketing always the best match for a small business? Let’s first take a look at how online marketing can benefit your business. I’ll also consider the question of whether offline marketing really is antiquated and not worth doing, or if there’s something left in the tank of old school methods.

Deep Dive Analytics

Online marketing can give you an excellent overview of the performance of each and every dollar you spend. Free inbuilt tools on Google Analytics, for example, allow you to set goals and track the flow of your traffic. You can analyse where your audience is exiting your site, which landing pages perform best – and that’s just the start.

Analytical tools allow you to deep dive on the specifics of your business performance, allowing you to tweak and adapt in real time. You can respond to market shifts quickly by viewing the results of complex calculations with just a few clicks.

Read more

Putting Together an Immaculate Business Website

To run your business smooth means that you will have to mark your presence online, and offline as well. However, unless you have a good website, people will just quickly click away to look for what they need elsewhere. You should never wait for updating your webpage until it is too late, because by the time you have everything done, your business might have missed out on many opportunities.

Let Customers Praise Your Products and Services

Telling how great your business is, will never be a good practice, because people will want to hear what other peers are thinking. It will be absolutely necessary that you include reviews, and to alter them very little, so that people can read what others really meant. Not only will it be helpful for other people, because it will tell them clearly if they should work with your business or not. But, on the bonus side, if you have good reviews, it will be an invite for everyone to come and check out your business, meaning that you will have more traffic.

Read more

Sustainable Office Design for a Green Tomorrow

In recent years, the adverse effects of the changing climate on the environment are being given more attention in the field of office design. Some researches even show a correlation between sustainable work spaces and a more efficient work environment. Investing in ‘green’ offices is a growing trend, since employers have come to realize that this investment pays off in the long run. If you are having trouble with low productivity and high productivity costs, maybe you should try the following ‘green’ tactics.

  1. Let there be daylight

If your office relies more on daylight and less on artificial light, you will save up on electricity. There is also a clear connection with productivity. Employees who are exposed to daylight work better, concentrate more easily, and sleep 46 minutes more each night than those who work under artificial lights. With the development of new technologies, even office spaces that are located inside a building, with no windows, can get natural light with clever devices that redirect sunlight.

Read more