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How to Create Great Social Content Sharing Web Pages
Social content sharing is one of the Web 2.0 or social media
marketing tools available to internet marketers today and if
used correctly can provide a great traffic source for your
website. How do you create great social content sharing web
pages?
Social Content Sharing Begins with Good Content
The first step in creating great social content sharing pages is
to write a few good articles. The article should be interesting
and informative for the reader as well as being search engine
optimized both to get good Adsense results on the website as
well as to improve the amount of traffic you receive to your Hub
Page or Squidoo lens.
Search engine optimization, or more particularly keyword
optimization (making sure that your hub or Squidoo lens has the
correct density of the keywords you have chosen) helps to ensure
that the Adsense ads that are displayed on your Hub or Lens
accurately reflect what you have on your page. When they do then
your visitors will be more likely to click on these ads so
making you more money.
In addition, many people still use search engines to find the
information they require online and so you want to make sure
that your Hub or Lens appears on the first few pages of the
search engines and this means ensuring that it is correctly
search engine optimized with good keywords included in your
article and other pages linking back to your hub or lens.
Linking Back to Your Web Page
When using social content sharing as a traffic generation
strategy for your website you obviously want to link to your
website somewhere on the page. When doing so remember that you
don’t want too many links to the same domain on the same page –
Hub Pages limit is two links per hub. I recommend putting one
near the beginning of your article and one in a resource box
which tells the visitor about your website and provides some
incentive to visit.
Providing an Incentive to Visit Your Website
If you want people to go from your social content pages to your
website you need to give them some incentive to do so. A good
idea is to give something away for free – an e-book or piece of
software. Another way you can do it is to just provide more
information on the same topic on your website, so you start
telling people about something on your hub page or Squidoo lens
and then continue the topic on your website so they can learn
more by visiting. Provide a separate text box with what you are
offering and another link to your website.
Social Content needs to be Interactive
An important element of social sites is that they are
interactive and so you need to draw these elements into your
pages with, for example, polls, comments, etc. These modules are
easily added on websites like Squidoo and Hub Pages and all you
really need to know is what to write to encourage people to
comment or your question for the poll with a few possible
answers.
Add Other Modules for More Information and Interest
Once you have your article and a way for people to interact with
the page you may also want to consider adding a few other
modules to make the page more interesting or informative for
your reader – sell Amazon or EBay products, include YouTube
videos, or even just add a few related graphics to the page.
Hub Pages and Squidoo make it easy to do all these things simply
by clicking on different links on your ‘edit hub’ or ‘edit lens’
screen when creating your page that allows you to either add a
box to your page which will contain Amazon or EBay products with
keywords you choose, add a video, or anything else. All of these
features are included on both websites – Hub Pages generally has
links to add these at the top right corner and when you click on
the element you want it will add it to the bottom of your page;
Squidoo has a link on the right where it says ‘Add
Modules’-‘Browse all modules’ and from there you can choose
which module you want to add and click on it.
Let People Know the Page is there
Once you have a great social content sharing page you want to
share it so be sure to bookmark it on the other social sites and
take part in other areas of the social content sharing website
to get more visitors.
Social content sharing is a great way to promote your business
so write a few good articles, add some interaction and other
modules as well as an incentive to visit your website and then
make sure people know to visit.
Ivana Katz makes it easy for you
to get your business online very quickly. If you're looking for a
professional and affordable website designer, visit
www.web4business.com.au and download a free
website plan.
You may republish this article for free as long as the
author information and website links are included.
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