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Time Management Tips For Small Business

As an entrepreneur running my own business, time management can become an issue if not managed properly.

Time is unlike anything else in the business world. Lose some, or worst still, waste it and you will never get it back. Making the most of your time is perhaps one of the most crucial aspects of running a small business successfully.

But how should you manage your time in the small business environment? I’ve compiled a list of simple techniques that you as the small business owner can use to ensure time management doesn’t become an issue for you.

Prioritize tasks

Often as an entrepreneur, the tasks that you need to complete will fall into your lap. This is especially true when you are starting out and may not have the capital outlay to employ extra staff.

A great idea is to prioritize your tasks on a daily basis. Rank them in order of importance for the day and begin to work on them in that order. Bear in mind that everybody is different. You might not be the most productive person in the morning, perhaps working at your best after lunch. Leave the most important task for then, unless there is a pressing morning deadline.

As someone who works at my best in the morning, I prefer to get all the important things done when I am at my freshest, leaving smaller, less important tasks for later in the day.

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Email Marketing For Small Business Owners

A staggering 69.7% of Internet users state email to be the preferred method of communication from businesses (eMarketer, 2015).  It’s clear that email is where your customers want to be reached.  And the customer is always right.

Email marketing is one of the most direct ways of contacting customers, and building and sustaining strong relationships with them.  Despite the overwhelming argument for email, small business owners still tend to shy away from the channel in favour of simpler, more familiar methods of communication such as Social Media and their website.

With 4,300% ROI – for ever $1 spent on email, businesses receive $4300 in return (ExactTarget, 2014) – email is significantly more effective than SEO, Direct Marketing and Social Marketing.

If you’re starting out with email, follow our easy steps to email success.

Step 1: Do Your Research

Define Your Strategy
Before you embark on this new marketing initiative, take a step back and work out what you’re trying to achieve from it.  Are you looking for leads? Sales? Regular communication with your customers?  Once you’ve got a clear direction in mind, you can use it to inform your overall email strategy.

What’s In it For Customers?

You’re going to get in touch with your customers more regularly, which can only be positive for your business.  But what’s in it for them? Why should they hand over their personal details to you? It’s important to define this right from the beginning.  If you don’t have anything valuable to offer, who’s going to bother to read it, let alone sign up.

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The 5 Documented Habits Successful Entrepreneurs Have

Most new businesses fail. Despite such a high failure rate, some business owners do manage to find success beyond their wildest dreams. However, their success was not a coincidence. Successful entrepreneurs all share certain traits and behaviours that help lead their companies to prominence. Below is a list of five habits that all successful entrepreneurs have.

1. Always Plan for the Future

One habit of successful entrepreneurs is always planning for the future. This includes both the immediate future as well as one, two, five and ten years ahead. True entrepreneurs are never completely satisfied with current successes. When Sir Richard Branson found success with Virgin Records, he was already plotting his entry into the airline business. After finding success with Virgin Airlines, he started plotting his company’s expansion into space travel. Entrepreneurs should always think ahead.

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Time Management Tips for Small Business Owners

Timemanagement2

Time is money, as they say in business circles. How you spend your time in order to be as productive as possible will determine, in part at least, how successful your business is going to be. If your business is mismanaged, on the other hand, you run the risk of failing entirely.

That’s how important time management is. After all, how can you expect to manage a bigger business when you cannot even handle the rigors of overseeing a small-sized enterprise? In any case, here are some excellent tips that you can use in managing your time with your business properly.

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7 Time Management Tips for Small Business

1. Know when you are Productive vs Unproductive?

How can you be sure when you are productive or unproductive? It’s easy to identify when you are personally productive.  It feels good.  Things run smoothly, you are responsive, motivated, pumped.  You have brain power, a clear mind and you know exactly what to do and when to do it.  However, indicators that you are lacking in productivity are not always obvious.  Stress is the most obvious but it can also be things like absent-mindedness, procrastination or distractions, email that dominates your time, being behind schedule or increased conflicts.

A productive team has little conflict, is motivated and works cohesively to a common goal.  Round pegs are definitely in round holes with the team working very much with their strengths and solving the weaknesses.  Most importantly a team will have simple and clear systems of operation.  Additionally they are lead, not managed, which means they are more autonomous rather than foot soldiers.  Where, by contrast, an unproductive team will have dominant personalities that rule or dictate.  Conflicts are common, communications are weak and resource is constantly wasted.

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Work At Home Mum

Managing Your Time and Kids When You Work From Home

The reason you are working from home is so you can spend more time with your family, right? So don’t feel guilty about scaling back your work commitments whilst the kids are off school. If they are old enough, ask your kids to help you to honour your commitments to your clients so you can give them time too. You might even find that they are willing to help you with your work if it means that you’ll be able to concentrate on doing fun stuff with them. An example might be that they will give you quiet time in the morning (or even deliver brochures) if you’ll take them to the pool in the afternoon.

Make sure you’re really present when you’re spending time with your kids. You can’t be constantly interrupting your time with them to answer your phone or check e-mail. They’ll recognise that you are only half there and resent it. Unplug and really give them your attention when you’re spending time with them.

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Stress Free Business

The Number 1 Secret to Stress Free Business – Part 1

by David Candy

I thought that this might catch your attention. Afterall, who wouldn’t want to be stress free not just in business but in life in general? In this series I’m going to walk you through exactly how I have not only helped my clients to achieve a stress free life in business but also how I became free of an issue that plagued me for decades throughout each area of my personal and business life.

Identifying the REAL cause of Stress

So the very first thing I do with people suffering from stress is to sit them down and help them identify the number one cause of their stress. And do you know what I hear time and time again? It’s the responsibility I feel, it’s the workload I have, it’s the staff that work for me, it’s home and balancing the work/ home relationship, it’s finances – the list goes on. Sound familiar?

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Five Biggest Outsourcing Blunders

After the birth of my daughter in 2012 I started my own Employment Consultancy with a major focus on creating resumes, selection criteria and cover letters for people that either didn’t know how or didn’t have the time.

At a certain point in 2013 I needed to look for outside help to keep up with the demand and after reading ‘The Four Hour Work Week’ by Tim Ferris I decided outsourcing was the way to go.

Now in most cases this has been a great investment but there have been some bumps in the road that I will share with you so you don’t make the same mistake. These are:

Not checking references:

I’ve used www.elance.com with great success. Elance encourages feedback about their freelancers so you can check out references before assigning your job to someone. I received a fantastic proposal from a resume writer with examples of past work he had completed and although he was new to Elance and had no actual references, I hired him based on his examples. It turned out that he had poached the examples from someone else and couldn’t write the most basic of all resumes. When confronted he told me that he was a single dad and needed a job to support his children and could I please pay him anyway. This caused a major headache when I had to redo the resume from scratch within a really short timeframe. ( I no longer outsource any of my writing for this very reason).

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