The Corporate Escape Plan You’ve Been Waiting For

Get the proven checklist to launch and grow your coaching or consulting business with clarity, confidence, and direction.

You’ve been dreaming about ditching the 9–5, but figuring out how to actually start your business feels overwhelming.  This checklist gives you clarity, direction, and your first confident step toward freedom.

Corporate Escape Checklist

What’s Inside the Checklist?

  • Business and Strategy Foundations

    Identify the essential tasks you’ll need to complete to lay a solid foundation for your business.

  • Finances, Systems & Operations

    Know which key financial, legal, and operational tasks to tick off so your business is set up to run smoothly from day one.

  • Branding & Website Presence

    Pinpoint the branding and website elements you’ll need to launch a professional online presence.

  • Marketing Your Business

    Get clarity on the essential marketing tasks you’ll need to check off to start attracting clients – without the overwhelm of figuring it all out from scratch.

As Featured In

Why Download This Checklist

  • Know What to Focus On

    No more guessing or googling. This checklist outlines the key tasks that matter most when starting your coaching or consulting business — so you can stop overthinking and start doing.

  • Use Your Time Wisely

    When you’re juggling a job, life, and big dreams, time is precious. The checklist helps you focus on high-impact actions instead of getting stuck in busywork.

  • Avoid Common Mistakes

    Many first-time business owners waste time and money fixing what they could’ve set up right the first time. This checklist highlights what to do (and when), so you can move forward with confidence.

  • Build Your Business with Confidence

    Whether you’re still in your corporate role or just left, this roadmap helps you feel more prepared, more focused, and less overwhelmed as you step into entrepreneurship.

What Clients Say

In a single word, Ivana is incredible. She makes the process of creating a website, a truly empowering and effortless experience. There is no limit to Ivana’s knowledge and professionalism.

Not only is she keen to share her expansive insights with her clients but her greatest superpower is her ability to ditch the “tech talk” and make complex processes easy to understand.

I highly recommend Ivana’s services. She is one of a kind.

Liane has been amazing, guiding me to develop my marketing strategy and build it out to execution …

She is able to bridge the high level marketing strategy through to the execution in a number of channels and ways and has the latest advice on what works well because she is so plugged into the global marketing community.

Corporate Escape Checklist to Start & Grow Your Coaching or Consulting Business

Corporate Escape Checklist

Meet Your Mentors

Ivana Katz creates websites for coaches and consultants

Ivana Katz

Ivana left the corporate world more than 20 years ago and built a thriving website design business from scratch – all while raising her son as a single parent.

She now specialises in creating websites that help coaches, consultants, and service-based businesses launch with confidence and attract the right clients.

With deep experience in both business and design, Ivana understands what it takes to build something from the ground up – and how important it is to have a clear, credible online presence right from the start.

“I know what it’s like to leave a steady job and take a leap into the unknown. That first step feels big – but it’s the start of something so much bigger.”

Liane Fletcher specialises in helping coaches and consultants get clear on their messaging

Liane Fletcher

Liane Fletcher is a dynamic force in marketing and entrepreneurship, with a career spanning marketing, sales, digital strategy – and the creation of a world-first, award-winning real estate platform. She has helped dozens of small businesses cut through the noise, clarify their message, and connect with the people who need them most.

Drawing on her experience across a wide range of industries, Liane brings a rare mix of strategic insight and creative spark to every project. She knows how to take a bold idea from concept to launch, and how to make marketing feel authentic, achievable, and aligned – not overwhelming.

Her passion is helping coaches, consultants, and small business owners build a clear, compelling online presence in the AI world, grounded in their strengths, values, and goals.

“The right words can turn an idea into a movement – and a stranger into a client.”

Awards

Corporate Escape Checklist to Start & Grow Your Coaching or Consulting Business

Corporate Escape Checklist

Copyright (c) 2024 Websites 4 Small Business & Liane Fletcher Digital Marketing

www.web4business.com.au – ask@web4business.com.au
www.lianefletcher.com – liane@lianefletcher.com