In this episode, we discuss sourcing images for your website

This week’s AGENDA:

• Review what we discussed last time
• Website review – https://bpoheroes.com/
• Today’s topic – Sourcing Images for Your Website
• FAQ – How long will it take to create my website?
• Tools and downloadables
• Homework

Website Review

bpoheroes.com

Positive

• I like their tagline “Hire a hero to fulfill the work”
• Blog
• They have a number of calls to action
• They have a Refund and Cancellations Policy

Suggestions for improvement

• There is nothing on the contact page. I have no way to contact you.
• Homepage focusses on the company, not on the customer
• There is no logo and no real brand identity
• Use stock images
• Navigation has ‘BPO’ instead of “Services”

Sourcing Images for Your Website

Never ever ever use Google images

Get professional photos

Take photos with your smart phone

Ask a friend photographer / relative / teenager

Professional Image Banks

• Shutterstock
• Getty images
• Dreamstime
• iStock photo
• Adobe images

Free image banks

• Pexels
• Pixabay
• Unsplash

Tips about using images on your website:

Resize them before you upload them, so that not only the image is smaller but also so the file size is smaller.  Photos that you upload should be ideally under 100KB and for larger images, such as slideshow or background images under 250KB.

Size of the image if you are using it across the whole page should be between 1500 – 2500 pixels

JPG or PNG format

Ensure you have consistency in image size, especially for similar website elements such as a slideshow or product images

Ensure the images are the same style and that they don’t clash with your colour scheme

Page load speed is an important consideration, so if you have a lot of images, I would recommend installing Image Compression and Optimisation Plugin such as Smush.

Downloadable

FAQ

How long will it take to create my website?

This depends on the size of the website.  For most businesses working with a website designer, if it is a relatively simple website, say 10 pages, with no complex shopping carts, it should take no more than 3-4 weeks.  But much depends on how quickly you get back to your website designer.

If you are creating the website yourself, I would allow 3-6 months as you will need to learn a lot of new skills, not only about design, but also how to connect everything together, the content, the techy stuff.

Homework

Download / take / source images for website, blog and social media posts