Website Design and Development

Getting your business online is exciting, but can also be overwhelming. We understand how scary the whole process can be and promise to help you along the way. In reality, we manage most of the steps for you – with your input, of course…

Before we talk about the process of getting your website online, it is important you understand a few basics about website design and development.

Professional Website Design and Development
Your website needs to be clean, easy to read and navigate, so your visitors can quickly find what they are looking for. Whilst it is ok to include one or two special effects, such as flash animations, stay away from effects that take too long to download or that require visitors to install additional software.

Read more about professional website design.
Website Content
While it is great to have the best website design and layout possible, it is far more important that you concentrate your efforts on the content of your website. You need to provide your visitors with all the information they may possibly need to make a decision to buy from you. If your potential customers can’t find what they are looking for, they will go to your competitor’s site.

Focus on your customers and their needs. Rather than trying to “sell your business”, let your prospects know how your product/service is going to benefit them. Emphasize the benefits and solve problems. Don’t try to sell visitors your products or service, help them.

Read more about website content
Website Credibility
In order to convert your website visitors into paying customers, you need to prove your credibility…you need to show your potential customers that you are trustworthy, reliable and that you will deliver what you promise.

Read more about website credibility.
Search Engines
When thinking of website design, keep the Search Engines in mind. Search engines try to list sites that contain relevant content, so you need keywords and phrases on your pages that best describe your service and products.
Once you decide on the keywords, use them in:

(a) Your website’s domain name
(b) The title of your page – This is displayed in the top bar of your browser window
(c) The heading of your home page
(d) The first paragraph of your home page
(e) Meta tags – Keywords, page title, description
(f) Titles of your graphics

Read more about optimising your website for search engines

Testimonials

I can’t thank you enough for your patience and all the work you have done on my website and I am thrilled with it. It is obviously appealing as I have already after just one week had 2 enquiries.

I have been delighted with your professionalism and I am so pleased that I chose you to create my lovely website.

Gail Booth – The Sydney Celebrant

Thanks for my website. It is exactly what I wanted, in the urgent time frame I needed as well. I absolutely love it.

It was a pleasure working with you. Your patience explaining answers to my very non IT mind were fabulous.

Tanya Brown – Tanya Brown - Here to Heal

Website Design and Development Step By Step

Download Your Free Website Design Plan
The website plan covers the following:
1. Getting your business online – are you ready?
2. Domain names – what are they and do you need one?
3. Tips for planning and designing a great website
4. Glossary of internet terms.

Download Website Plan.
Choose Website Design Package
Our pricing is set up with small businesses in mind. Not only is it very affordable but some business packages offer flexible payment plans.

Visit our Pricing page for more details
Let Us Know Your Details
Before we begin the website design process, we will issue a Service Agreement, so that you know exactly what is included. Please complete the short Service Agreement Questionnaire, which will provide us with essential information.
Sign The Service Agreement
The Service Agreement outlines all aspects of the website design process. Once you have signed it, we can proceed with your website.
Website Design Questionnaire
In order for us to understand your website development needs, we ask that you complete our Website Design Questionnaire. Don’t stress too much if you don’t know all the answers, just fill in what you can.
Choose Your Website Layout
We have created a number of website layouts for home pages and inside pages for you to choose from. These layouts have proven to be visitor and search engine friendly and are just a starting point for us to begin the design process. Check out Home Page Layouts and Inside Page Layouts.
Website Design and Development Begins
This is where you put your feet up and let us do the work. All you need to do is supply your logo, information and images you wish to include on your website and we do the rest.
Website Development Extras
Let us help you make the most of your WordPress website. Click here to check out the extra services we offer.
Website Marketing
This is the last piece of the puzzle. And there are many options for you to choose from. Once your website is live, we will suggest the best ways for you to promote your business or put you in touch with experts who can help.